Tag: networking

FYI- What not to do on Linkedin…


Here is an interesting article I found while scouring and doing my daily research on Linkedin.com. I have advised many times on the powers of Linkedin.com and what you can gain from having a presence there. But in order to have a presence and get noticed whether it be for your business or for connecting to potential employers, clients, or prospects, you must always be present. A consistent presence is the key to building your online reputation as well as offline.
If you have connected with someone from a networking opportunity and then connected online, occasionally follow-up with them and post relevant topics of interest in your industry. There was a reason why they connected with you in the first place. Not only because they had an interest in you, but also what your company or who you work for can provide immediately or down the road. The rules of engagement online is just as crucial as offline. There are an abundant number of offline networking opportunities to choose from, just like online. Networking can happen just about anywhere really, not just at “networking events”. But the key to it all is to engage!
Make your connections, but make sure your Linkedin.com profile is in tip-top shape… stay on top of the game and you will get the connections and provide your products and services at any given time when needed. Businesses are depending on this tool to search for you, engage with you and most importantly, find out what you are all about in a concise manner. It’s the new version of your resume and business profile. And don’t forget to add any examples of what you do or have done. There are plenty of applications to add to your profile to highlight this information, i.e. slide share, box.net, video, etc. That is the other reason why it is so important to maintain that up to date information, so they know to choose you when making that decision related to what you do!
http://blog.hubspot.com/blog/tabid/6307/bid/7040/The-9-Worst-Ways-to-Use-LinkedIn-for-Business.aspx

LinkingRaleighnc.com’s After Hours Networking event, Cufflinks, Oct 26th


Join us and network with local professionals and business owners looking to establish new professional and business relationships. Contribute to the recovery of our local economy by networking.
Our guests will enjoy:
* Happy Hour Drink Specials (To be announced)
* Hor d’oeuvre
* Great Conversation
* Effective Networking
* Productive Atmosphere

Man wearing Cufflinks At the end of the evening, ONE man and ONE woman will be awarded a pair of Cufflinks and become our featured members for a month.
(Note: Business attire is strongly recommended for this event, Cufflinks are not required)
Titles of those that have attended this event
Branch Manager
Business Development
Corporate Entrepreneur
Designer & Owner
Financial Advisor
Financial Consultant
Lead Programmer Analyst
Managing Director
Owner
Partner
President
President & CEO
Principal
Principal Consultant
Realtor

Tips of the “New and Old” Trade Ways to Build Your Business Reputation

Social networking can be an effective part of any marketing program, but it must be used correctly. The following tips will help small business owners, entrepreneurs, and anyone looking to solidify their message, reputation and credibility to enhance your network marketing outreach.
Social Media Marketing:

  • Use your social networking profile to develop and elevate your  brand.
  • When setting up your profile on the social media sites, make sure you fill it out completely. For Linkedin.com, don’t put the places where you worked without putting exactly what you did at that company. And in the summary, that is where you not only speak about what your company or you as an individual can do, but what you are willing to do to get the job done. Additionally, add some of your personality.  Share some personal beliefs about work ethic, etc.
  • Manage online reputation carefully. Avoid posting political, religious, or controversial opinions.
  • Don’t speak badly of anyone online, regardless of negative experiences.
  • Balance out your posts.  Too many and your “friends” or contacts get annoyed if it isn’t relatable to what you do. Too few posts and people will lose interest and that hurts your business reputation just as much.
  • Don’t just talk about only what you do in your business.  Speak about relevant topics that people know about, share about themselves or even promote another person’s business if they did work for you or you have a desire to help them “get the word out” about their business. Giving back helps both in the long run.
  • When you help others in a true fashion, then others are more attracted to your energy and what your business does. But, be GENUINE, don’t always expect something back in return.
  • Don’t miss the “new” wave of marketing.  Internet marketing is replacing some of the archaic, traditional ways of marketing.   Unfortunately, those businesses are hurting but they can recover by adopting the internet marketing functions to create buzz-ability and branding.

As some of us dive head first into  social media marketing, we need to remember that being in front of the  person and making that initial connection is just as important, if not more.  While we’re creating our  social media marketing campaign, our reputation is being built offline at meetings, networking meetings, informational and developmental meetings, social functions, charity functions we support, and even “going out with the girls/guys” is networking.  We are giving the other a sense of who we are as human beings and what drives us and our businesses.
Face to Face Networking:

  • Make sure when you meet someone, that you don’t do the “Elevator” pitch of 30 seconds and expect an instant connection.  Take the time.  If something piques your interest in what has been said, take it a step further and ask questions.  It might even lead into a meeting later.
  • Make sure to be true to yourself by “Being Yourself”  never something all hyped up.
  • When you go to a networking event with someone, especially with a person you have done business with, it is an instant referral for you!
  • Face to Face Networking is so much more effective as a marketing strategy than “Cold” calling.
  • Ask something personal or find some commonality with the other person.
  • Don’t just shove your business card in their hand and do your spiel and run off to the next person to get out as many cards as you can.  That doesn’t work.
  • Make sure, when you do have the connection and it is felt by both parties, to follow up with the person in a reasonable amount of time.  Generally within 2-3 days.  There is nothing worse than having to retrace your thought pattern, then after you connect online and then can’t remember where you met them.
  • Build up your memory bank too, making sure to remember their faces and apologize for not remembering their name.   But the more you see them and talk to them, the name recognition happens.
  • To create the “Buzz” and get people talking about your business, who better than you to go out and network your way to more connections, more business, more vendor connections, and so forth.

When you network with others Face to Face and on a consistent basis, your trust factor, credibility and personality can shine through, unlike being behind the desk, typing a post and trying to be creative, then you get writers block about what to write.  Some people just do better in person.
written by Christina Blandi-James
copyrighted for CBJ Promotional Avenues

LinkingRaleighnc.com presents OpenLink event at Solas restaurant, Sept 16th


Come and network for FREE with local professionals and business owners while supporting a good cause.
On 9/16/2010 LinkingRaleighNC.com will be hosting the OpenLink Networking Event and School Supplies Drive presented by Solas Restaurant Lounge & Rooftop in downtown Raleigh.
This event is open to all members of this group and their guests. We ask that you do use this page to register for the event and let us know how many guest you are bringing.
http://openlink.ettend.com/
We are proud to announce that we have partnered with the United Way of the Greater Triangle for this event.
We ask that you bring one school supply item to this event. All collected school supplies will be given to the United Way of the Greater Triangle to distribute to teachers and students throughout the Triangle. School supply items can include unopened packages of pens, pencils, dry erase markers, filler paper, notebooks, backpacks, etc. For more information about the United Way of the Greater Triangle please visit: http://www.unitedwaytriangle.org/
Would you like to partner with LinkingRaleighNC.com by helping sponsor this event?
We are offering two very affordable packages that any small business owner would be crazy not to take advantage the opportunity. Contact me at events@LinkingRaleighNC.com for all the details.

Lease a Sales Rep hosts new networking group for CEO’s and Executives


The Triangle Catalyst
July 27th, Inaugural Networking Event
This event is for CEO’s who run businesses in the Triangle. As CEO’s our time is extremely valuable, not only in dollar value, but in opportunities lost if we are not focused with our time, energy, and networking efforts. CEO’s want to get to the point, go for the GUSTO! and make connections with like-minded individuals, that know what it is to start, grow and manage a business.
This is what Triangle Catalyst is all about.
This “CEO/Executive Only” event brings together the Biggest. Baddest, Smartest, and well connected CEO’s and executives that want to share with other like-minded people challenges that they may face in their business and get answers through relationship building and networking with peers. At the same time, we will forge new relationships, and serve as a Council of Advisors, to bounce around ideas, and to share success stories. Our Inaugural Triangle Catalyst Event will be the 1st of a series of quarterly events that will be welcomed strategic move for the busy executive.
The best part of these events will be sharing the room with major connectors and listening to other CEO’s and Leaders in their fields providing insight into what will make a difference in our businesses and economy. Big ideas, Big people, Well connected leaders, and Movers and Shakers that make decisions and make things happen will be there.
Come joins us. Don’t miss this opportunity.
This event is exclusive and limited to 50 participants. High level people with deep experiences running major companies will be attending.

You’re Invited:
July 27th, 2010
5:30 – 7:30 pm
Johnson Lexus
Test Drives too!
Speaker: Ron Smith of S & A Cherokee
Building a Business in a Challenging
Environment

Don’t wait, register TODAY!
About the speaker, Ron Smith, CEO of S&A Cherokee:
Ron Smith has worked in the communications field for more than 30 years. He has served as a newspaper reporter, newspaper editor, magazine publisher and editor and public relations counselor.
Ron began his career while in high school by working as a writer for a weekly newspaper. He worked his way through college as an employee of various newspapers and he completed his last two years of college while working at the newspaper full time. As well as, a city editor of a daily North Carolina newspaper for six years before entering the public relations field.
Ron first began in public relations from 1976 working for several advertising and public relations firms until he started S&A Cherokee in 1982.
Ron is a member of the Public Relations Society of America since 1976 having held several positions of leadership in the NC chapter society, as well as, being named NC Public Relations Master.
Host: Gilbert Pagan, CEO, Lease A Sales Rep, Inc.
Event Coordination: Christina Blandi-James, Pres.
CBJ Promotional Avenues

LinkingRaleigh presents Uplink “Social Media Marketing”

The UpLink Professional and Business Networking Luncheon is a networking luncheon opportunity for you to meet other local professionals.
Topic: Social Media Marketing and Business
This is your opportunity to come and hear from professionals of social media marketing. Gain insight, knowledge and inspiration that may help you find a new way to attract new customers and prepare you for the changes ahead.
The panelists will discuss how they use social media marketing in their role, discuss best practices and share insights into what is to come, followed by questions from attendees.
Panelists include:
* James Wong – Marketing Communications Manager at iContact
* Martin Brossman – Owner and Social Media Coach at Martin Brossman and Associates
* Greg Hyer – Founder of LinkingRaleighNC.com
Will you join us for lunch? Register TODAY!
http://uplink4.ettend.com/
A buffet lunch catered by The Matthews House will be provided.
Event Coordination by:
CBJ Promotional Avenues – Christina Blandi-James

LinkingRaleighnc.com presents Uplink Professional and Business Networking Luncheon


The UpLink Professional and Business Networking Luncheon is a networking luncheon opportunity for you to meet other local professionals.
Topic: Discover and Share New Opportunities
Come and network with local professionals over lunch. If you are looking for the next opportunity or interested in sharing opportunities the come and lunch with us at the Matthews House. Everyone will get a chance to share their opportunities.
If you are:
* Looking for a new job or career
* Looking to hire
* Looking for new business relationships
* Looking to get the word out about your business
* Looking for someone with a solution
…then you need join us for lunch!
A buffet lunch catered by The Matthews House will be provided.
http://uplink3.ettend.com/
LinkingRaleighNC.com
This is a professional networking group for all those hard working professionals and business owners in the Raleigh – Durham and Triangle area of North Carolina. Members span groups on LinkedIn, Facebook, YouNoodle and the online community at htt p://My.LinkingRaleighN C.com
The Matthews House is located near the heart of the Triangle in Cary, NC. A picturesque setting for lovely garden wedding ceremonies and receptions. Large ballroom with all bamboo floors for dancing! An executive conference room in the main house, perfect for corporate clients. Executive Chef and Banquet Manager on site. The Matthews House delivered fabulous foods all around RTP since 2001.
Event Coordination by:
CBJ Promotional Avenues – Christina Blandi-James
CBJ Promotional Avenues strives to help the small to medium sized businesses gain that “BIG” company voice out in the market place. With the integral components of Marketing Collateral, Social Media, Promotional Products, Press Releases and BEST of all, Event Planning and Management.
Mission: CBJ Promotional Avenues is recognized as serving the community, using a team approach to provide dependable, creative, ethical results driven marketing products and services.

Networking by Face to Face Connections…..


There is something to be said about face to face networking.  Social Media is all well and a good additive that sucks the time from your day, if you are not careful to schedule it, just like the rest of your business should be. But the feedback and the non verbal communication that one gets from the face to face contact with someone is so valuable and rewarding, how can one not want to connect this way?
Look at all the measurable results and feedback you get from each of your marketing activities you participate in. Whether it be:
1)  Social Media
2) Traditional Media
3) Direct Mail
4) Post cards or mailings
5) Blogging
6) Press Releases
7) Events
shall I go on?  You get the picture.  There are so many marketing avenues to brand you and your company, the possibilities are endless.  So, measure each one and see what the results are.  Where do you reasonably get the most feedback and not just positive ones either.  Feedback is feedback, whether it be positive or negative, people are talking, responding, answering, posting, etc. about you or the company.  People are going to talk!   We have to, it’s how things work in this world.
So, the next time you decide to RSVP for an event that involves having to network, don’t think twice about signing up!  Honor your positive RSVP, get out from behind the computer and GO!   Your networking efforts are always the best way to go, face to face connections are valuable, not just to get information from a group of panelists, or just to network and get loads of cards, GO!
And then, make sure you follow up with those people!  Whether it be, connecting with them on Facebook, Linkedin, LinkingRaleigh, Inside919 or some other networking community, follow up.  And then meet for coffee!  There are tons of great coffee places every where around the world.  The best connection comes from you being you and not holding back!

GO NETWORK, GET IN FRONT OF PEOPLE AND CONNECT!!! And be YOU!

LinkingRaleighNC.com names CBJ Promotional Avenues as its Event Management Company


Raleigh, NC. – Greg Hyer, Founder of LinkingRaleighNC.com, is pleased to
announce that Christina Blandi-James, President at CBJ Promotional Avenues will
serve as primary organizer of upcoming networking events, seminars and job fairs.
CBJ Promotional Avenues is an Event Management and Promotional Marketing
company based in the Raleigh-Durham area that helps small to medium sized
businesses gain the exposure in the market place through events, promotional
marketing materials and promotional products. Christina will take the lead role in
planning and coordinating the majority of LinkingRaleighNC.com’s events.
Currently, Christina is accepting proposals for venues and sponsorship opportunities.
For more information, please contact: events@linkingraleighnc.com
LinkingRaleighNC.com was founded in April 2008 and has quickly grown to become
one of the largest local professional and business networking groups in the Triangle
with over 8500 members. Most members are part of the Linking Raleigh, NC group
on LinkedIn.com (http://LinkedIn.LinkingRaleighNC.com) LinkingRaleighNC.com’s
mission is to connect local professionals and businesses with the next opportunity.
Greg Hyer, Founder of LinkingRaleighNC.com, does this by offering free job postings
on the OpenLink job board until unemployment comes back down to 6%, press
release submissions, community contributors, and a social networking site that rivals
that of others.
In the coming weeks Hyer and James expect to introduce new events for members
of LinkingRaleighNC.com and anyone interested in becoming part of this
professional and business network.
To learn more please visit
http://www.linkingraleighnc.com/eventlink
ABOUT LINKINGRALEIGHNC.COM
LinkingRaleighNC.com is a professional and business networking group and media
resource serving the Triangle area. Site features include a professional online
networking community, advice from local experts, local job board, events calendar,
business directory, blogs, and free press release submissions.
LinkingRaleighNC.com organizes professional networking events focused on
promoting on and offline networking as well as local business growth. Events
currently include OpenLink – An open and free to attend networking event sponsored
by local businesses, SpeedLink – The speed networking event for the Triangle is
designed to bring efficiency to professional networking, and UpLink – a luncheon for
small businesses and professionals to hear from local subject matter experts on
topics that are critical to understand.
ABOUT CBJ PROMOTIONAL AVENUES:
CBJ Promotional Avenues is a Triangle area event planning and promotional
marketing company that prides itself on taking care of its clients and putting 110%
into a project using a team approach to accomplish all the tasks needed. Created in
August of 2007, CBJ Promotional Avenues vision is based on the belief that all
businesses, small and large, require the exposure in the market in a variety of ways.
Whether it be through events, promotional products, promotional marketing material,
the marketing has to make a statement about that particular company and what it
has to offer the consumer or business.